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How We're Approaching AI-Native Outbound In 2026

Christian (@coldemailchris) · Apr 29, 2026 · 12:10

A three-layer outbound system: AI-assisted TAM/ICP research from call recordings and closed-won data; unified email, calling and LinkedIn infrastructure; and a RevOps layer where agents qualify, score and route leads and keep the CRM updated.

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Note: Posted by an outbound agency describing its own system.

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Christian (@coldemailchris)
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Summary notes

Notes from post text.

  • Layer 1: map TAM and define ICP from sales call recordings, closed-won data and customer interviews.
  • Enrich contacts (email, phone, LinkedIn) for coverage across channels.
  • Layer 2: deliverability infrastructure; unified email, calling and LinkedIn.
  • Layer 3: centralize lead flow in a RevOps system where AI agents qualify, score and assign leads.
  • Agents keep the CRM updated as leads flow.

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